Shelf image plays an important part in selling a product - none more so than in the personal care market.
Labels for this sector are typified by complex and intricate requirements, requiring a combination of manufacturing capabilities including UV Flexo, silk screen, cold and hot foiling, lamination and reverse printing.
Experience in converting clear filmic materials is essential for achieving the popular 'no label look'. Designers favour the “no label” look when they want the contents of pack to be clearly visible.
Drinks & Beverages
The growth of self-adhesive labelling at the expense of the glue applied format can be put down to its versatility.
End users in the drinks and beverages sector are looking to use innovative print processes on materials such as clear films in order to create a unique identity for their brands.
Where there are a wide range of variants required many companies have turned to digital printing in order to cost origination costs and reduce lead times.
Olympus has an impressive track record supplying labels for major drinks brands.
Customers within the giftware sector are able to call on our experience in combining printing processes, materials and embellishments to produce a product presentation that stands out from the crowd.
Labels in the automotive sector require both a quality presentation and a high level of product resistance. Expertise in this area is essential ensuring that inks, materials and adhesives are of the right specification and compatible with container and application environment.
Household & Industrial
This sector is probably the most demanding in terms of size variability, shape and specification. We work in partnership with our customers and suppliers to ensure that the selection of materials, adhesives and print technologies are optimised to meet the demands of the product.